We built JARGON because we've been in that room.
The room where everyone nods along, only to find out later how little was actually understood. Where language becomes a barrier instead of a bridge.
Hi, I'm Marès.
I’ve spent years working in innovation, and I’ve seen how much language shapes the way people understand, collaborate and make decisions. The right terms can help teams move faster, think sharper and work across disciplines. But when those terms stay vague, they slow everything down.
I created JARGON to change that. To help professionals navigate the jargon jungle of their industry — and to help teams build the shared language they need for clearer, more inclusive collaboration.
Navigating Industry Language.
JARGON makes industry language easier to navigate, understand, and use by curating the terms that matter. We help professionals build shared understanding, contribute with confidence, and collaborate with greater clarity.
We believe language should be a bridge, not a barrier. When industry terms are made clear, they become tools for connection, confidence, and better collaboration.
"The people who speak with confidence don't always know more — they just know the words."
Built on three beliefs.
Clarity over complexity.
Every term is explained in plain language — no fluff, no gatekeeping. Just clear, honest definitions you can actually use.
Context over definitions.
Knowing what a word means is just the start. We show you how it's used, why it matters, and how to apply it in real situations.
Action over theory.
JARGON is designed to be used — in meetings, workshops, and conversations. Not just read and forgotten.
Ready to speak the language?
85 innovation terms. Clear definitions. Real-world context. Workshop prompts. Everything you need to navigate the jargon jungle.
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